Millenials will have big impact on media over next five years

Tuesday, 13 October 2015 16:52

Millenials will be influencing media over the next five years. That's according to research by The Economist Group which shows the generation will have a bigger impact on the future of media than any other group. While millenials have been labeled as lazy and narcissistic, the study found that there are huge variations within the group in terms of ambitions and media consumption. Nicolas Sennegon, Global Managing Director at the Economist Group spoke with ARN about how the generation has been mislabeled.

Listen

More from UAE News

Road closures announced for Dubai Run

Road closures will be in place on Sunday, November 24, to make way for the Dubai Run, as part of the Dubai Fitness Challenge.
Dubai Airports welcomes travellers with special stamp

In a heartfelt tribute to the UAE's Founding Fathers, the late Sheikh Zayed bin Sultan Al Nahyan and Sheikh Rashid bin Saeed Al Maktoum, Dubai Airports and the General Directorate of Residency and Foreigners Affairs (GDRFA) are welcoming travellers with a special stamp featuring the 'Zayed and Rashid' logo.
UAE steps up support for Sudanese refugees in Uganda

The UAE has provided 30,000 relief food packages to Sudanese refugees at the Kiryandongo Refugee Camp in Uganda.
Al Ain to host 53rd Eid Al Etihad official ceremony

The Organising Committee for the 53rd Eid Al Etihad Celebration has announced that this year’s official ceremony will take place in Al Ain.